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Based in West Yorkshire, I'm here to help you do more of what lights you up. If you’re feeling short on time, lonely , stretched too thin and hurtling towards burnout…

I've got your back!

I provide behind-the-scenes support for busy business owners Whether it’s strategic support, administrative organisation or creative input I’m here to help you achieve your goals.

get in touch

Welcome to Ali Yates Virtual Assistance!

〰️

Welcome to Ali Yates Virtual Assistance! 〰️

a wealth of experience

With over ten years experience supporting busy business owners , I bring hands on expertise in admin, systems, social media and creative strategy all tailored to help your business feel easier.

Whether its untangling your inbox, making sure your content sees the small screen, being a sounding board for those big picture decisions or being your cheerleader when you need it, I’m here to be your behind-the-scenes support.

It’s time to do more of what lights you up, and let me handle the rest.

i’ve worked with

  • Text that reads 'BRAIN CHILD' in a stylized, white font on a black background.
  • Debra Paynter logo with her name in bold blue lowercase letters.
  • Colorful text saying 'Happy Hip Hop' with a musical note symbol on a black background.
  • An illustration of a person standing on a ladder and hanging a large flag on a wall.
  • Text stating "SOCIAL ETC." in yellow and blue 3D letters against a black background.
  • Black and white illustration of a baseball player swinging a bat.
  • Text saying 'howdy naomi' in purple with a playful font and shadow effect.
  • Logo for Trident Plumbing and Heating, featuring a faucet and wrench.
  • The logo of thedot.digital with gray text on a white background.
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Hi, I’m Ali!

A Yorkshire-based Virtual Assistant, Mama to two small humans, and lover of good food, strong coffee, and getting stuff done.

After ten years in fast-paced roles across events, sales, customer service, and management, becoming a parent showed me that the 9–5 just wasn’t cutting it. So I built something different , a business that fits around my family and fuels my love for supporting others.

Now I help social media managers and small business owners grow with ease. Whether it’s organising the backend of your biz, planning your content, or lightening the load behind the scenes, I’m here to bring calm, clarity, and a can-do attitude (with a healthy side of Yorkshire realness).

When I’m not in work mode, you’ll find me chasing sunshine with my kids, scouting out the best breakfast spots, or winding down with a good film and a blanket.

Let’s make space in your business to do more of what lights you up.

my business values

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Flexibility

The juggle is undeniably real. I’m committed to ensuring that no one ever feels boxed in. Flexibility is at the core of what I offer. You didn’t start your business to feel trapped, you started it for freedom so let’s get back to that.

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Reliability

Trust is the foundation of any partnership, and when you're inviting someone into the heart of your business, it's paramount. I understand the weight of this decision, which is why reliability isn’t just a promise, it’s my practice.

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Communication

Embracing a virtual assistant means entering into a real partnership, and open, easy communication is the key to making it work. This way, we can focus on achieving your goals together with mutual understanding and respect.

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Innovation

This is your business, so let’s do things your way. We don’t have to do things a certain way just because everyone else does. A true creative thinker I’m here to help you craft a wa of working that works for you whilst still being practical and productive

services i offer

My services are designed with busy, service-based business owners and social media managers in mind especially those juggling growth, creativity, and real life.

I’m a ‘get stuck in and make it happen’ kind of person, offering flexible support across admin, creative, and strategic tasks. Whether you need someone to take the reins or just lighten the load, I adapt to what your business needs most.

Because every business is different, I don’t offer cookie-cutter packages. After a quick call to chat through where you’re at and what you need, I’ll put together a tailored quote that fits your goals and budget.

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  • I’m all about creating an authentic social media presence online which truly shows the unique parts of you business. PSSST That’s you!

    I can help with strategy and creation as well as all the admin tasks that come with it. Scheduling, reports an all in approach!

  • Keep your business operations smooth with expert handling of your admin. Inbox & calendar management, chasing payments, website updates, booking venues and everything in-between.

    This will free you up to focus on what really matters, the big picture stuff!

  • With 10 years experience in events they are my soft spot! Whether you need help sourcing venues, suppliers and speakers or your starting from scratch and need someone to work with on an event I’d love to help.

  • Strengthen your operations with custom SOPs, set up effective project management tools and oversee projects that enhance your services for your ideal clients.

    Let’s brainstorm and research innovative ways to engage your dream customers.

get in touch
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client reviews

  • “I wanted to say a huge well done and thank you. In a matter of weeks you’ve completely turned the socials around and the professionalism and interactions have gone through to another level. You’re one of the best decisions we’ve made since we started the business, thank you.”

    Joe - Within The Wood UK

  • "Ali was a fantastic member of our festival team over several years. A totally solid pair of hands, dealing with every curveball thrown at her. Ali was a firm favourite of the large team of volunteers that she rota'd and looked after during the events. It wouldn't have been possible without her!"

    Joey - Brainchild Festival

  • "I worked with Ali over many years, during that time she demonstrated great attention to detail, adaptable to any changes and extremely trustworthy."

    James Kellett - Likewise

  • "Ali was absolutely wonderful to work with. I’m a busy all over the place business owner and she took any piece of work I needed her to do and ran with it. Highly recommend using Ali for help with your business too. She’s fab and lovely to boot✨"

    Rachelle - Happy Hippi Social Media

  • "Ali supports my business through Debra Paynter and I'm always so happy with the work she does! The main bulk of the work is scheduling for social media clients which takes up a lot of my time. Ali always gets things done on time and to a high standard"

    Sophie - Social ETC

  • "Since joining my team Ali has been absolutely amazing. She produces high quality work, needs minimal supervision, consistently meets deadlines and is a joy to work with. Ali is a great communicator and very responsive which is so crucial as we work remotely. If you’re thinking of hiring a VA Ali would be a fantastic addition to any team”"

    Debra Paynter - OBM

  • "Working with Ali was a lovely experience. She brought such a light, joyful energy to our monthly content meetings, which made the process feel easy and positive. Ali supported me by creating graphics and writing captions for my business, based on my ideas and always through my human-led / values-driven lens. She was consistently open to feedback and happy to make any changes I requested (purely so I could ensure my own voice was woven throughout my content). Her openness and flexibility, combined with her positive spirit, really set her apart and make her a supportive presence for anyone looking for VA support."

    Heather Bennett - Virtual Heather